This is a complete example of a well-structured campaign brief for use with AI Studio's Generate from Brief feature. You can use it as a template for your own briefs.

For tips on writing effective briefs and setting up your design system, see How to Get the Best Results from Generate from Brief.

Campaign Overview

• Brand: Greenleaf Organics
• Campaign Name: Summer Refresh Sale
• Campaign Goal: Drive sales during the summer promotion by offering 25% off sitewide and highlighting seasonal bestsellers.
• Target Audience: Existing subscribers and past customers. Mix of health-conscious millennials and Gen X parents.
• Tone and Voice: Warm, fresh, and inviting. Friendly but not overly casual. Emphasize natural ingredients and feel-good summer energy.
• Promo Code: SUMMER25
• Sale Dates: June 15 – June 30, 2026
• Landing Page URL: https://greenleaforganics.com/summer-sale

Email Sections

This email uses 7 sections: Pre-Header, Header, Hero, Single Column, Two Column, Single Column, Footer. Please ensure the corresponding design system has one component saved for each of these categories before generating.

Pre-Header

Preview text: Fresh savings are here — 25% off everything at Greenleaf Organics. Use code SUMMER25.

Header